(GrooveFunnels) vs. ClickFunnels: Which is Better in 2023? (formerly GrooveFunnels) vs. ClickFunnels is a popular comparison for many potential marketers. There are many reasons for this, but in short: they are the best solutions available today. Everyone looks at marketing automation in their own way.

For many users, ClickFunnels is the leading tool. Despite being packed with an impressive feature set, also packs a lot into its toolbox. In fact, both funnel builders could be an all-in-one ecosystem for your marketing automation.

Throughout this post, we will compare (GrooveFunnels) to ClickFunnels. At the end of the post you will have all the information you need to make the right choice.

Here’s what we’ll cover: (GrooveFunnels) vs. ClickFunnels: Both in a nutshell

Both and Click Funnel are marketing automation tools. This is a fancy way of saying that you set up a series of steps to visualize your sales funnel and the tool does the “donkey work” for each part. The tool you have chosen has features to perform this.

Both and ClickFunnels come with almost everything you need for every part of this process and more. Here is a brief overview of both:

  • Click Funnel. This is something like the standard bearer for building funnels. It uses a visual builder to put together a full-featured sales funnel with a mix of templates, elements, and other functionalities.
  • This is a newer solution that aims to cover almost every area of ​​marketing automation, sales funnels, and customer management. You will use many built-in first-party apps to achieve your goals.

not how other comparisonsboth and ClickFunnels target the same audience, so in many cases the solutions compete against each other in terms of what each can offer. (GrooveFunnels) vs. ClickFunnels: Which Funnel Builder Should You Choose in 2023?

We’re going to look at four key points of comparison between (GrooveFunnels) and ClickFunnels. Of course, the overall feature set is important, so this will be first.

However, we’ll also look at how easy each funnel builder is to use, how you create content (along with its intuitiveness), and the cost of each tool.

But first the functions.


There are many packed in both and ClickFunnels. So let’s summarize some of the features you might expect to find in both solutions using the table below:

special feature Click Funnel
build funnel
WordPress integration
split testing
Membership/Subscription Feature
affiliate program
Drag and drop builder
Email Marketing Functionality
Follow up with lost customers and leads

You’ll find that is more expansive when it comes to its focus. While ClickFunnels is all about the sales funnel and how to maximize it, looks further afield. It allows you to work across a range of channels and apps within its ecosystem, and there are many areas that covers:'s collection of built-in apps (GrooveFunnels).

Still, ClickFunnels isn’t lacking in features, but rather a narrow focus. Everything you need to create successful funnels is still within each app.

🏆 Winner: Tie. (GrooveFunnels) vs ClickFunnels wouldn’t get far if you didn’t have the right mix of functionality and features. Both tools have almost everything you need. However, the difference is how each funnel builder implements and presents them.

user friendliness

The bosses of and ClickFunnels both understand their target users. It will not be technical wizards or someone with a team of developers at their disposal. Therefore, both and ClickFunnels integrate user-centric designs and implementations for each app in their respective ecosystems.

However, I’ve noticed an aspect of that marks it down. You can only use the app in Google Chrome, which is not good from a usability perspective:

A warning in indicating that it does not work in any browser other than Chrome.

Despite this, both tools are slick, user-friendly, and easy to navigate. I’d probably give the credit for the dashboard and app styling, but ClickFunnels has an ace up its sleeve: onboarding.

A ClickFunnels message to offer access to a seminar.

At the time of confirmation, you have an offer of a place in a seminar to get you started on using ClickFunnels. Once you’ve accessed the dashboard, it’s clear what you need to do next.

The ClickFunnels dashboard with a to-do list.

Checklists are everywhere on ClickFunnels, and they’re helpful for navigating a dense and feature-rich system. Besides, you have funnel flixa video library full of content to help you use the products you paid for.

🏆 Winner: ClickFunnels. has a better looking system, but ClickFunnels is so easy to handle. There are handy checklists, support articles, and other helping hands around every corner. This means that even those with no technological expertise can build with ClickFunnels, which is something we can’t say about

Content Structure’s goal is to help you handle all the marketing for your product or service. As such, there are many different templates to choose from, covering a range of uses:

The template collection.

Once you get into the editor, you’re home. Like some of the best WordPress page builders, uses a drag-and-drop builder to create content:'s drag-and-drop editor.

On the other hand, ClickFunnels guides you through the process and gives you some simple, clear options based on the funnel you want to create:

The option to choose your funnel type within ClickFunnels.

ClickFunnels also gives you the option to choose a template, and each one looks fit for purpose:

ClickFunnels template list.

It’s interesting that the ClickFunnels editing experience looks like Beaver Builder in places compared to’s Elementor-like look:

ClickFunnels drag-and-drop editor.

This is also a drag-and-drop option that’s just as intuitive, clean, and super easy to use as the one on

A collection of items within ClickFunnels.

However, it’s worth noting that lets you choose a full site template and work with it from there. With ClickFunnels you work on individual sides of your funnel.

🏆 Winner: Tie. Both and ClickFunnels have excellent editors, and if you’re a WordPress user, you’ll love the functionality of both. Nothing separates them here, and it might even come down to whether you like Elementor or Beaver Builder better!


One aspect of funnel builder platforms that often goes awry when it comes to reviews is how hidden the pricing is. This is good marketing sense because you’re selling the product, getting the user to need it, and then revealing the price. Often the costs are high; Otherwise, companies could indicate in advance how cheap a solution is.

Therefore, this is an important battleground for both solutions. Let’s take a closer look. (GrooveFunnels) is a newer solution, so it has one unique pricing model that will be refined. There are no typical monthly prices; Instead, there is a one-time lifetime license that can be purchased in three different ways:

  • A payment of $1,997
  • Two payments of $999
  • Three payments of $699

Since there is a tier with three different payment options, the range of functions is the same between them. This is at least easy to understand and possibly budgetable.

Click Funnel

In contrast, ClickFunnels keeps things simple, which is a good idea on their front for attracting more customers. In fact, there are two plans to choose from:

  • Click Funnel. This $97 per month plan comes with a basic set of features and functionality. You can create 20 funnels and 100 subpages, use three payment gateways and connect three domains. However, you don’t have access to follow-up funnels if a potential lead drops out.
  • ClickFunnels Platinum. This is the full ClickFunnels experience and costs $297 per month. It’s a big leap from the default tier, but includes priority support, follow-up funnels, and allows you to create a virtually unlimited number of funnels and pages. You can also connect to additional domains.

You may also see mentions of an old tier – TwoCommaClubX. This isn’t part of the main offering, though, and it’s certainly close to $2,500 a month. Also, you can’t sign up for it at the time of writing (although registrations may be possible at some point in the future).

🏆 Winner

ClickFunnels (only). If you like one-off payments, might tempt you – especially given the variety of payment options. However, $97 a month is reasonable if you’re making money from your funnels, and you’re more likely to benefit from a small chunk coming out of your bank once a month than a huge chunk of cash. (GrooveFunnels) vs ClickFunnels: Summary

Marketing automation can free you from the monotonous work associated with your sales churn and put you back in a space where you can focus on growth. Many users find both and ClickFunnels excellent for this task. However, the choice should be yours alone.

In this article, we compared to ClickFunnels in several areas. In reality, there is little difference between each solution and you should choose the one that suits the needs of your project. In fact, you could use both in multiple projects if you have the budget. However I think does missing some features that Click Funnel contains. Regardless, both funnel builders are fantastic and I would recommend them to almost anyone looking to automate their marketing.

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