How to Make a Business Logo for Free (No Paid Upsells!)
Are you looking for a guide on how to create a company logo?
It can be a challenge to create a professional-looking company logo that looks exactly how you want it to, or one that perfectly reflects your brand. This is because while a startup owner may be good at business, they may lack design skills.
On the other hand, if you choose a professional logo service, it will be expensive. As a new business, it’s important to limit your spending and invest more in marketing.
To help you, the following article is the ultimate guide for any entrepreneur or blogger who wants to be able to design their logo in a few clicks using a simple, non-technical tool.
Best of all, you can do this completely for free – with no additional sales end up forcing you to pay for a paid plan just to download your logo.
Can you create a logo for your company yourself?
Yes! You don’t need any technical skills to create your own logo as there are free tools to help you get the job done. You may not get the pixel-perfect flexibility that hiring a professional designer gives, but you can still create something that looks great.
The rest of this post focuses on the actual step-by-step process of creating your logo and customizing the content, typography, colors, and layout to get the perfect look for your business.
How to create a company logo – step-by-step instructions
Now we will show you step by step how to make a company logo with a 100% free tool. But before we get to the tool, you first need to think about what you want your logo to look like.
1. Think about your brand aesthetic
Your brand aesthetic is the visual look or feel of your website designed to influence the behavior of your users.
Determining brand aesthetics means aligning your website design with your brand identity. For example, a college library website is likely to have minimal graphics.
In this step, think about the answers to questions like:
- Do you want a minimalist logo or a more vibrant design?
- What colors would you like to use?
- What typography would you like to use?
- Want a headline and subheading? Or do you only want initials? What text would you like to include in your logo?
You can customize all of this information in the next few steps. However, it is helpful to know what you are looking for before opening the tool.
2. Open the free KCCSB Logo Maker
Now that you have something to do, it’s time to start creating your company logo.

While there are many logo makers to choose from, there are few free options (and many of the tools that advertise themselves as free force you to pay to download the actual logo file).
For a truly 100% free solution, we have an in-house logo maker to help business owners design logos.
To get started, go to KCCSB Logo Maker and click Start designing your logo Button.

Next, enter the text for your company logo and write a tagline that best represents your website. For example, if you have an online studio called BizDen, enter “studio” as the tagline text.
3. Choose a logo template for your business
This is where you use the brand aesthetic you thought of in the first step.
Once you click the “Search” button, the tool will offer you numerous logo templates to choose from.

Choose which logo template best suits your brand from the available options.
4. Customize your company logo
A major advantage of designing your logo with a logo maker is that you, as a business owner, can transfer your vision directly to the logo tool. To help you with this, KCCSB Logo Maker offers four different customization options:
- logo
- typography
- layout
- Colours
Let’s go through them…
logo

You can choose from over 50 unique logo icons. All of these symbols are designed to fit a variety of niches.
typography

Although the logo maker tool comes pre-optimized for your chosen template, you can still customize the typography if you want. You can change the following from the Typography section:
- text – You still have the option to change the logo/slogan text.
- font size – You can choose between 12 and 46 pixels for your logo.
- font family – You will get more than 30 fonts to choose from.
layout

You now need to decide where you want your logo icon to appear:
- On top of the text
- Left of the text
- To the right of the text
The logo on the left and the text on the right are more common on corporate websites. You’re more likely to notice the top logo layout on personal blogs, but there’s no set criteria – you can choose any layout you want.
Colours
Choosing a good color combination is one of the best ways to make your company logo more attractive.

You can change the background color to make the logo more vivid or change the logo color to attract more people to your brand. The tool also gives you the option to choose different colors for logo text and slogan text.
5. Download your logo

Once you are sure about the design, click the download button in the top right corner. You have the logo in ZIP format ready.
The best part is that all formats are covered in high definition with no additional fees. Your logo zip file will have the following versions in addition to the standard versions –
- WordPress
- GoogleApps
- High definition wallpaper
- favicon
- Transparent
Here’s how to start using your logo
Now that you know how to create an excellent company logo, it’s time to start your company website.
If you haven’t created your website yet, we have plenty of guides to help you:
If you still want to tweak your logo, you can check out our tips on how to design a logo for your business.
Do you have questions about creating a company logo or adding it to your website? Ask us in the comments!